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AVA celebrates 60th anniversary!

As you already know, this year AVA celebrates its 60th anniversary!
The initial history of AVA dates back 100 years. However, the brand AVA, as we know it today, is existing for 60 years! 60 years is a huge amount of time – during which the brand has experienced many changes, introduced many innovations and modernizations, developed its offer, introduced new products, and gained new markets and recognition worldwide!
Meet Wolfgang Haugg, managing director of AVA back in time, who on the occasion of the birthday shared with us a short history of the brand’s development on the European market! Enjoy!